This is going to be an uncomfortable truth for many and it may very well cost me redthumbs.
But this has got to be said.
RIFT is a better game than WoW. The mechanics and character development is so far beyond WOW.
If you are looking for something different, than give RIFT a try. You can play it for free.
The only thing bad I can say about the game is that it has a model where there is DLC available that costs real money. It wasn't like that in the beginning. But understandably, it is a company that has to survive.