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Rank #4702 on CommentsLevel 225 Comments: Mind Blower
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#42 - kiaserzerg (04/19/2015) [-]
Here is a real world example using my 304 page book Not Much of a Crime printed by CS
Print cost: $5.12
Retail price: $16.95
Royalty if I sell the book out of the back of my car: $11.33 (50¢ shipping per unit when ordered in qtys 10+)
CS eStore: 20% commission ($3.39) + print cost ($5.12) my royalty is $8.44 (no shipping due to CS fulfillment)
Amazon: 40% commission ($6.78) + $5.12 leaves me with $5.05 (Amazon fulfillment)
EDC: 60% commission ($10.17) + $5.12 earns me with $1.66 per unit sold.
Now, before you discount EDC as a viable option, most of my sales are coming through EDC and $1.66 is a lot more than you will earn through a traditional or vanity press. A friend of mine only earned 7¢ per unit sold for the 500,000 copies sold through a traditional press. He is now self-publishing.
Printing POD (including short runs) and offset are 2 different animals.
POD printing costs can actually be higher per page compared to Offset printing costs.
For example, CreateSpace POD cost per page is 0.012 for b/w. Add 0.85 per unit. Let's say you have a 300 page book, your costs would be: (0.012x300)+0.85, total cost per unit/book is: $4.45.
Let's compare Lightning Source POD costs per page, it's 0.015 for b/w. Add 0.90 per unit. Same book, costs would be: (0.015x300)+0.90, total cost per book is: $5.40.
For short run/offset printing, by increasing the number of books you want printed it'll bring down the costs per unit/book, thus your per page costs are less.
So in the case of LightningSource, they offer discounts for their short run & or offset printing for larger volume of units/books ordered.
Discounts in increments of 5%, 10%, 20% and 25% for 50-99, 100-249, 250-499 and 500+ units. There is an additional discount for larger offset runs of 750 (hardback) and 1500 (paperback).
So let's say you order 500 paperback books through LightningSource, you'll get a 25% on the total run:
For the same book, 500x$5.40 = $2700.
Discount at 25% for 500 units: $2700x.25=$675; Total cost = $2025.
Cost per unit/book will be: $2025/500 = $4.05;
Total cost per page: $4.05-.90=$3.15; $3.15/300 = 0.0105.
The larger the run, the less per unit/book and per page cost.
Per page cost for an On-Demand book via LightningSource: 0.015.
Per unit/Book: $5.40.
Per page cost for a Short Run/Offset book (printing 500+ units) via LightningSource: 0.0105.
Per unit/Book: $4.05.
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