True post #4. . Because . 00 is an outrageous mount of money. Well its more of a psychology thing. the .99 suggests it being cheap rather 20.00 suggests higher quality. You won't see an expensive car for 49999.99.
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User avatar #21 - misterbonzo (09/22/2012) [-]
The .99 is so that the cashier has to open the register and put the money in so they can't steal it.
User avatar #22 to #21 - whiteniggers (09/22/2012) [-]
That is the exact reason. I was just about to post that.
User avatar #1 - bloodofthedragon (09/21/2012) [-]
Well its more of a psychology thing. the .99 suggests it being cheap rather 20.00 suggests higher quality. You won't see an expensive car for 49999.99.
#8 to #1 - fukkentyranitar ONLINE (09/21/2012) [-]
You sure about that?
User avatar #2 to #1 - likeabosskenny (09/21/2012) [-]
15,999.99 I saw a a TV show producing a new car with that exact price..
User avatar #3 to #2 - bloodofthedragon (09/21/2012) [-]
like a said expensive cars. that price suggests to a family clearly and is probably a 5 passenger car and most families are middle class and the .99 seems cheap. now if you buy a ferrari obviously its gonna be different
User avatar #4 to #3 - likeabosskenny (09/21/2012) [-]
exactly..
#5 - karnovski (09/21/2012) [-]
because for people 19.99 is more like 10 instead of 20
User avatar #24 - Moar (09/22/2012) [-]
No. No. No no no.

The whole point of $9.99, three payments of $15.99, blah blah blah is completely for appeal only. When an average person looks at a price of $4.99 they're going to say, "Holy **** $4." When in reality it's $5.
#20 - shameonapony (09/22/2012) [-]
I thought it had something to do with tax or something...

Then again, I'm an idiot.
User avatar #19 - Rahmaniac (09/22/2012) [-]
Another reason prices subtract the penny or two is so cashiers can't pocket the cash.
#17 - thechosentroll (09/22/2012) [-]
This image has expired
Yes, yes it is.
#15 - danielhargadine (09/22/2012) [-]
Marketing branches of most major corporations hire market psychologist that specialize in the consumer mind. They think up the best ways to sell a product. One way is by discounting the price only slightly. Believe it or not we fall for it every day. For example, you could by winter fresh gum for $2.00 or orbit for $1.89. the ten cent difference, although minuscule is noticeable by the human psyche and commonly chosen while people are shopping in passing. It is for this reason that all the cheap toys, trinkets, and gift cards are placed at the checkout. You would usually be in the mood to leave, but the discounted price catches your attention.

...or some **** like that.
#16 to #15 - danielhargadine (09/22/2012) [-]
the key numbers are $0.89 and $0.99. 89 is the agreed number that market divisions use to mean its affordable, while 99 is used to show quality. Which is why most brand names use 99 and generics use 89
User avatar #18 to #15 - BrotherDeath ONLINE (09/22/2012) [-]
That's the difference between $2.00 and $1.89, as opposed to $2.00 and $1.99. Of course you'll go for the $1.89, as you can save 10 cents, which can actually be useful. 1 cent is very, very rarely helpful at all.
#23 - jokersaysamuseme (09/22/2012) [-]
**jokersaysamuseme rolled a random image posted in comment #579970 at MLP Friendly Board ** Outrageous
User avatar #25 - RoyalNightmare (09/22/2012) [-]
They've shown that when people see things like 4.99 or 19.99, that even though it's quite literally pennies worth of a difference, our brains perceive it as a deal, or better price.
#13 - thedudest (09/21/2012) [-]
Ok...I could be very wrong about this...but I think that the only reason why things are priced this way is not because of psychological reason. But only so that pennies can also be used in circulation. Took a shot. Am I wrong?
User avatar #10 - icameheretotroll (09/21/2012) [-]
inb4 some smarfag explains that it's a psychological thing

WE ALL KNOW THAT
User avatar #11 to #10 - icameheretotroll (09/21/2012) [-]
just realised the #1 comment says the exact same thing
User avatar #9 - gildemoono (09/21/2012) [-]
It was useful many years ago when cashiers werent double checked by machines and therefore could lie as to what the change was and shorthand the customer and pocket a few cents for themselves. 19.99 made it abundantly clear to the customer that he should be expecting at least one penny back and force the cashier to open the cash register and give change.

its useless today and only lingers on as a tradition.
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